Roar singer Katy Perry has teamed up with global developer and free-to-play games publisher Glu to create a new app, which will feature her likeness, voice and personality, to be launched late 2015.
Glu CEO Niccolo de Masi commented 'Katy is arguably the most recognised musician in America following her Super Bowl performance... She is a cultural icon and we expect to translate key elements of her success into an innovative, highly entertaining mobile experience'. The game is a follow up to the brand's successful Kim Kardashian: Hollywood game, which made $74m in a year.